As part of a request to create brand awareness for The Forum on digital platforms, Engineroom created a 60 second animation that captured the vitality and fun of The Forum environment across various demographics and activities. The agency utilised the brand's bold secondary colour palette, combined with upbeat music to create a positive, friendly feel reflecting the vibe of The Forum community and facilities.
Originally the animation was utilised on Youtube and social media platforms as well as on TV screens within both venues. It has since been adapted for use as a TVC. The use of strong, bold music with no voiceovers had great cut through catching the viewers attention as it was a break from traditional adverts on the network.
Creative Direction
Art Direction
Copy Writing
Storyboarding
Like what you see? Here are some more projects we think you might enjoy...
Same Same But Different
More from The Forum
Get in touch using the forms below, shoot us an email, reach out on social media, heck – send a carrier pigeon.
Regardless of how, we'd love to hear from you.
Want to make a project enquiry?
Interested in working with Engineroom? So we can better understand your needs please answer a few short questions and we'll get in touch with you!
Newcastle
Sydney